[me] and goji Organic Cereal Review

February 19th, 2010

I created my own [me] & goji custom artisanal cereal and named it Tropical Flax. My ingredients were flaxed and flaked (base consisting of organic corn, amaranth, flax and sesame), choco goji, cherry, macadamia nuts, chia seeds, coconut and pineapple.

The cereal company is based in New England, and I received my Tropical Flax at no charge for review purposes. It would have cost around $12, plus shipping. That may seem expensive, but the cereal capsule contains 21 ounces and you’re able to choose your own organic ingredients – a big bonus for people with dietary restrictions. [me] & goji even explains how to make your own gluten-free cereal.


The cereal capsule is nice looking, not at all offensive sitting on the counter. Nutrition facts are printed on a label placed on the cereal capsule for you. I managed to create a mix with almost zero saturated fat and just under 8 grams of total fat per serving.


That depends largely on the ingredients you choose! There are lots of fruits, nuts and seeds you may choose, plus a choice of bases. I liked the taste of my mix, but I’d probably nix the chia seeds next time. They taste fine, but can get messy if you sometimes eat your cereal like a trail mix (guilty). I especially enjoyed the base I picked (flaxed and flaked). It is much more interesting than corn flakes, that’s for sure. It also held its own in almond milk without getting soggy. I’m not a cow milk drinker.

My only suggestion is that the lid be made more secure. It’s fine if you just have the cereal sitting on the counter, but if you throw it in the backseat of your car (for snacks!), then you need to be careful of it popping off. That did happen to me once, but I was able to secure it before any spilled. I took the cereal on vacation with me, so I guess it’s road-trip hardy aside from the one lid slippage!

This cereal can also be green in more ways than just being organic. When you check out at [me] & goji, you have the option to buy a carbon credit, called a green tag, to offset the CO2 from creating the cereal capsule and shipping. All of that goes to the Bonneville Environmental Foundation.

If you’re looking for a special gift for someone you know well, try creating a custom cereal for them. It’s fun, and a different species of gift! And maybe treat yourself too. I have to admit that it was nice being able to choose my own ingredients and not having to settle with something other people decided to put in a box for me.

(Image by [me] & goji)

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